This case study highlights a strategic engagement led by Monday, Wednesday, Tuesday Strategies in partnership with a cultural heritage organization or descendant-led initiative.
The work reflects my approach to supporting descendant-centered programs, storytelling initiatives, and sustainable institutional growth.
Case study 1
Building a Descendant Engagement Model for a Historic Site
Client
Menokin Foundation and the Menokin Descendants Collective
Challenge
Historic sites across the United States are increasingly recognizing the importance of engaging descendants of enslaved communities connected to their landscapes. Many institutions, however, lack clear frameworks for building meaningful and sustainable relationships with descendant communities.
Menokin sought to deepen its descendant engagement efforts while ensuring that descendant voices remained central to the interpretation, programming, and future development of the site.
Strategy
Monday, Wednesday, Tuesday Strategies partnered with Menokin leadership and descendant stakeholders to support the development of a descendant-centered engagement framework. The work focused on aligning community engagement, storytelling initiatives, and institutional strategy in ways that respected both historical complexity and living descendant relationships.
The approach emphasized collaboration, long-term relationship building, and the integration of descendant perspectives into programming and public interpretation.
Key Deliverables
Strategic guidance on descendant engagement initiatives
Development of descendant-centered programming concepts
Collaboration with descendant leadership on community initiatives
Support for storytelling and historical interpretation projects
Advisory support for institutional communications and engagement strategy
Impact
The engagement framework strengthened connections between the historic site and the descendant community while helping position the organization as a national example of descendant-centered historic interpretation. The work also laid the foundation for expanded programming, storytelling initiatives, and collaborative projects.